One of the things I was getting child likely excited about was visiting Forever 21, half being a sneak peek at American fashion and it's always good at being a nosey. I'd read mixed blogger posts about the store that some of the clothes weren't that impressive, or huge queues and whatever else, but I went with an open mind. I'm always up for a new shopping adventure.
As an American brand Forever 21 has been open since the mid 1980s originally targeting LA's local Korean population. Since then it's opened stores globally, with shops in Canada, the Middle East and Europe. Following store openings in 2010 in Dublin and Birmingham, Forever 21 opened it's flagship UK in London's Oxford Street. They rival H and M on price but with a Topshop quirky vibe. What they have was a huge range of items across the three floors - a huge denim section, your more Americanised college football tops and hoodies through to your lacy, floral dresses and tops not forgetting, undies, shoes and so much jewellery. I really think there would be something for everyone.
So here's what i got;
Top one - £11 something
Top two - £14 something
Dress - £14 something
Necklace - £3.15
(the skirt is from Zara and dragonfly necklace is Topshop)
(the skirt is from Zara and dragonfly necklace is Topshop)
The dressing rooms were huge, with plenty of hanging space and a very good sized mirror. I was only queuing for five minutes [mind you this was gone 5pm also the downstairs fitting rooms were a lot quieter then their counterparts] but the store was very busy. The only problem is the lighting, as you can tell from the pictures it's not the best and it was very gloomy when your going from the shop floor to the changing rooms. The only other small issues I have is the colour of their bags being neon pink - I don't know I just find it a little trashy. But that is me being very picky. Luckily there's a store in the mall near Joe's house so I don't have to face the fear of now not having anything to wear/buy in America lol
Have you been to Forever 21? What you think of the clothes? Or where's your top fashion store at the moment?
Have you been to Forever 21? What you think of the clothes? Or where's your top fashion store at the moment?