Through inheriting my Singer Sewing Machine (see previous post) I thought I'd use it as the main inspiration for searching around the internet (via the good old google search) to look for anything random to do with singer machines, then I stumbled upon the following advertisements;
1936 black and white advisement for a "modern" electric machine, one allowing the modern women the perfect way to make her own wardrobe.
1959 and the introduction of the family into the frame alongside the advertisements for portable sewing machines, especially designed to aid the function and needs of young and growing families.